During the trial month of cooperation the Perfluence platform, iProspect and Eldorado have attracted through microbloggers 10 times more buyers than it had been planned. 20 ads from microbloggers resulted in more than 1,500 orders, CRR 10%.
While Instagram and YouTube were the main platforms for advertising before, in 2020 bloggers and advertisers are actively switching to TikTok
Many brands make the mistake of giving their budgets only to large bloggers and celebrities - not for all companies it is the path to real sales.
The idea of the agency worked cause we did not have to come up with customer pain points.